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HH Global announces expansion with PepsiCo

Auteur: Mark Tiedens

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Partnership extended to Brazil

HH Global today announced the expansion of its global relationship with PepsiCo to South America beginning with implementation in Brazil and with the commitment to expand throughout the region.

Under the terms of the agreement, HH Global will provide a suite of marketing execution services and proprietary HHub technology to support PepsiCo’s creative production and procurement requirements for print and point of sale materials. The implementation extends HH Global’s agreement with PepsiCo which originated in 2009 in France and the Benelux countries and has since expanded to Russia, Turkey, and the United Kingdom.

“We are delighted by PepsiCo’s decision to partner with us in South and Central America,” said Mike Perez, CEO Americas for HH Global. “We have invested in the region as part of our overall strategy to support global brands such as PepsiCo and are pleased by our progress.”