Beyond the fold:
Print accuracy and efficiency with strategic reengineering

Opportunity

Creating agile, scalable print solutions for a fast-moving therapeutic area

For any pharmaceutical company, maintaining accuracy and speed when printing medicine prescribing information (PI) is critical. As new indications, safety updates and label changes emerge, the existing PI format for one of our client’s products had become restrictive. It offered limited space for future expansion and was increasingly difficult to update efficiently at scale.

They needed to redesign the PI in a way that improved flexibility, reduced production complexity and protected in-market timelines. To maintain compliance, any solution had to blend technical expertise, strategic planning and precision production.

Sector

Life sciences

Company

HH Global

SOLUTION

Reengineering a critical print asset for speed, accuracy and future growth

We reformatted the existing PI from a single sheet into a nested, three-sheet format, creating room for future label updates and improving print production efficiency.

Our teams led collaborative planning sessions with the client marketing partners, agencies and production vendors. Multiple size and format options were explored, with live print and fold samples created to demonstrate how each version would perform in real-world use.

This strategic approach ensured that the recommended format not only met current needs but supported rapid adaptation as new indications were approved.

750k

units delivered

A scalable print solution suitable for large-volume distribution.

17.65%

total savings

Format optimization reduced production cost and improved long-term efficiency.

Future-ready

format

Incorporated ongoing label updates without redesigning the entire PI asset.

HOW WE DID IT

Technical expertise meets strategic foresight

Our technical specialists evaluated production constraints, folding mechanics, readability and downstream handling to recommend a final format that would stand up to repeated updates. Early collaboration with manufacturing partners identified issues, while structured planning aligned internal teams and external vendors from the outset.

The redesigned PI now supports faster updates, improved operational efficiency and smoother production workflows. The client’s marketing teams have recognized the strategic and technical expertise provided, acknowledging the value of a print partner able to balance compliance, practicality and innovation in a highly regulated environment.